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Dive into the research topics where Marketing is active. These topic labels come from the works of this organisation's members. Together they form a unique fingerprint.
Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
Profiles
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Dipak Chand Jain
- CEIBS Social Security and Aging Finance Institute - Co-Director
- Marketing - Distinguished Professor of Marketing
Person: Scholar
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Yi Lu
- Marketing - Assistant Professor of Marketing
- CEIBS AI and Marketing Innovation Lab
- AI powered Enterprise and Management
Person: Scholar
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AI时代的商业进化蓝图: 2026白皮书
汪泓 (Guest editor), 濮方可 (Guest editor), 王琪 (Editor), 范凌 (Editor), 陈威如 (Editor), 韩践 (Editor), 郭薇 (Editor), 任远 (Editor), 鲁薏 (Editor), 陈卓 (Editor), 刘耿 (Editor), 李子贤 (Editor), 赵华 (Editor), 赵洋 (Editor) & 熊文 (Editor), Apr 2026, 65 p.Translated title of the contribution :Navigating AI-Powered Business Transformation: A White Paper 2026 Research output: Book/Report › Report
Open AccessFile -
Price Transparency in Healthcare: Understanding the Impacts of the Price Disclosure Policy in Maine
Kwon, M. & Zhang, L., 2026, In: Production and Operations Management.Research output: Contribution to journal › Journal
Newspaper Articles and Columns
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Does pleasure affect perceptions of price? A look at hedonic vs utilitarian purchases
Choi, J., Madhavaram, S. R. & Park, H. Y.
24/11/21
1 Media contribution
Press/Media: Newspaper Articles and Columns › Other Contributions
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China Strives for First-In-Class Drug Innovation with New Patent Law
Bourgouin, A. & Bouteiller, E.
16/08/21
1 Media contribution
Press/Media: Newspaper Articles and Columns
Student theses
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日省吾身,维新至善——任务开放程度与元认知对人与AI 协作绩效的影响
李海翔 (Author), 鲁薏 (Supervisor) & 龚焱 (Supervisor), 15 Nov 2025Student thesis: DBA Thesis